John Lampard, known for dissecting the {SubSet} culture since 1997, has recently posted an interview with me at his blog, disassociated.com. The interview follows a format of five questions he’s using to profile Australian bloggers.
Here’s the five questions John asked me.
1. What prompted you to become a TV ad reviewer of all things?!
2. How much time a week would you spend doing research, and watching TV, for the blog?
3. In your opinion what makes for an effective TV ad?
4. What sort of things do you think ad makers should avoid doing when producing commercials?
5. So are TV ads underrated creative genius, or merely a distraction TV viewers must tolerate?