OSO Cling Wrap Separate Is Best

Clorox is promoting OSO PVC Cling Wrap in Australia with a series of print advertisements demonstrating that ‘Separate is Best’. Salad, cake and salmon are each combined with other ingredients for that special combination…

OSO Salmon print advertisement

OSO Hot Salad print advertisement

OSO Cake print advertisement


The Separate is Best campaign was developed at DDB Sydney by executive creative director Matt Eastwood, art director Tim Green, copywriter Tim Cairns, typographer Jay Youg, photographer George Scott and retoucher Dennis Monk.

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