Just Jeans in Australia have launched a TV ad for “Parisian Wraps” featuring a magnificently clad woman strolling to her mail box. As she picks up her mail there’s a snail on the top envelope. She takes the snail, lifts it to her mouth, and sucks. “Envie d’être magnifique cet hiver? (Do you want to look magnificent this winter?)
Click on the image below to play the video.
The Just Jeans snail ad was developed at Clemenger BBDO, by executive creative director Emma Hill, creative team Josh Robbins and Cameron Hoelter, agency producer Karolina Bozajkovska and account supervisor Hugh Nairn.
Filming was directed by Jake Robb via Port Productions with producer Jackie Fish director of photography Geoffrey Hall.
Editor was Tom Pedersen.
The music is “Forever 16” by Stereo Total (Françoise Cactus and Brezel Göring) from their album, Musique Automatique.