There are stories and there are HBO Stories. That’s the message in this set of TV ads for HBO. Just a twist in the script provides the second version of each clip with an unexpected ending, elevating the art of storytelling beyond the ordinary. There are stories and there are stories you talk about…
Surprise
A surprise birthday party takes on a different focus when Dan is delayed by a few seconds…
Click on the image below to play the video.
Diner
An introspective restaurant patron reveals the real story behind his order.
Click on the image below to play the video.
Couple
Two takes on a 911 call give us a different reading on the relationship between this man and woman.
Click on the image below to play the video.
http://www.youtube.com/watch?v=kegm9n3ZXME
Credits
The HBO Stories campaign was developed at BBDO New York by chief creative officers David Lubars and Bill Bruce, executive creative director Don Schneider, copywriter Colin Nissan, art director Matt Vescovo, agency producer Rachel Seitel, music producer Loren Parkins, account supervisors Rob Rawley, Juliane Sunderland and Jessica Mailloux.
Filming was shot by Sam Mendes via RSA Films, New York, with director of photography John Mathieson.
Editor was Rick Russell at Final Cut. Sound was designed and arranged at Groove Addicts.
Music was provided by Thomas Newman, represented by Gorfaine/Schwarz Agency.
The Stories campaign won a Gold Film Lion award at Cannes International Advertising Festival.