Discovery Channel presents “Dirty Jobs”, a visual resume for the hardest-working man on television, Mike Rowe. The creative team at Discovery and RPA aimed to create a piece of communication that not only alluded to new “Dirty Jobs” episodes, (The Worst Is Yet To Come), but celebrated the highlights, or lowlights, of the past. The result proved to be a dirty job in its own right.
Credits
The Dirty Jobs ad was developed at Discovery Channel, Silver Spring, by creative director Stefan Poulos, associate creative director Andrew Heckel, art director Alison Medlan, prepress artist Mike Baugh, RPA executive creative director David Smith, RPA creative director/art director Scott McDonald, RPA account director Eric Davis, photographer Roger Hagadone, retoucher Andreas Wiesenack, and makeup artist Jane Choi.